okay a number of people who Know These Things say that using a fake name is in the past. Hiding your identity is a tough proposition these days and if you're not devoted to making sure no one finds you (for a reason like you write gay fiction and you're a member of a conservative church or a third grade teacher or both), then using a pseudonym just annoys tech-savvy readers who wonder why you bother. They assume something is off. . . .Are you hiding bad sales figures? Bad reviews? Just trying to be cute?
Skip Callie Braden, they say. Summer Devon is okay, because yeah, if it would be objectionable to some of your readers, makes sense to have a special name for the sex. But Callie Braden? Don't bother. Or if I am going to bother, I should something obviously related to my name (I tried Kate Wells, but got bad results) then it fits the "cute" and not "deceptive" category.
What do you think? In the internettty age does it make less or more sense to use a pseudonym for each different genre?