The promo budget for 2010 is now the crappy car. I won't participate in any online ads or group Romantic Times and I'm no longer featured over at Noveltalk or Fresh Fiction. Hmm. That almost covers the car cost. Hey, if I was going for a single full-color ad in RT, I could have gotten TWO crappy cars. **
I wasn't planning to lay out the bucks for anything huge because so far I have three books scheduled for release in 2010 and two of them are m/m with Bonnie Dee. Nothing big, nothing NY so no advances.
The $30 here and there for those online banners are out. I have to use this purchase as my promotion. How can I connect the historical romance or the hot sexxx with the 1991 mazda 323?
I asked some writer pals for ideas. Here's what I got:
1. Paint your name and website url on the car. Looks like it needs a paint job anyway. (more than one person)
2. Sandy Blair's suggestion: “Win a fab car once owned by noted columnist Gene Weingarten and now by award-winning author Kate Rothwell! Comes with chip paint, a questionable transmission and no heat, but not to worry. Kate's including something sure to keep the new owner warm...an autographed copy of her hot new release.”
3. Send Weingarten samples of your most purple writing. He won't be able to resist mocking it and your books will be in the Washington Post! (oh, thanks a lot, Lisa. [And actually, I thought of that too])
4. Donate it to your favorite charity for a raffle item? Put it on eBay and play up the "owned by celebrity" angle? (Tori Scott over at Facebook)
5. Hire a tow-truck to haul it around the streets of New York with balloons and streamers and signs attached to it. (don't forget your name) Readers and people like editors will feel sorry for you and buy your books . . . because everyone knows that editors buy books from writers they pity. (me, before coffee)
You got any ideas? Let me know.'
**And hey! If I skip RWA's conference, I'll have saved enough to buy this car and its gas for a year. I tell you, this car is FOUND MONEY.